You are currently browsing the monthly archive for April 2011.

The month of May is chock full of serious opportunities for the serious health game crowd. You can travel from coast to coast to learn and hear from the top minds in our exciting a budding industry. The Mambo Health Gaming team will be attending and/or speaking at several events and we hope to see you at at least one of them.

Here is a short list of what the calendar has in store:

May 3-5
Mobile Health 2011, “What Really Works 2011” hosted by B.J. Fogg, PhD. and Tanna Drapkin of Stanford’s Persuasive Tech Lab. This event brings together speaker from academia and industry to discuss -What Really Works from Mobile Health to Public Health.
Mobile Health 2011

May 13
careinnovators “HealthTech 2011”.
Chris and Saria Tsai, founders of careinnnovators, are creating a great community with incredible resources, with the mission of creating better health. Keynote speakers include Regina E. Herzlinger, Esther Dyson, and Jay Parkinson. Over a dozen exciting startups will be presenting. careinnovators “Health Tech11”

May 17-19
Games for Health 2011,
This is the 7th year for pioneer Ben Sawyer and the incredibly successful Games for Health conference series. This is the largest Games for Health to date with a great opening keynote from Dr. Martin Seligman, Director of the Positive Psychology Center at the University of Pennsylvania. His opening talk “Positive Psychology>Positive Computing>Positive Videogames” is one of over 60 talks planned for the three day event. Mambo Health Gaming will be discussing the excitement of building a startup company in this fast growing and ever changing environment. “Games for Health 2011”

We look forward to seeing you at one or more of these events in the coming month. In the meantime, visit MamboWalk Beta and get a head start banking you step count in our StepBank or our Marathon Challenge!

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A recent study of approximately 34,500 people over a nine year period concluded that the survival rate of fast walkers is longer than that of slow walkers. The Journal of American Medical Association determined that ‘gait speed’ might be one of the better indicators of longevity.

The study found that people who walk at least 2.25 mph tend to live longer than those who walk slower. However, it is not simply a matter of choosing to walk faster. Your body walks at a speed that it finds comfortable in relationship to a persons vitality or health. So, just trying to increase your speed in not the key.

“Your body chooses the walking speed that is best for you, and that is your speed, your health indicator,” said Studenski. “And that’s what it really is: an indicator. Going out and walking faster does not necessarily mean you will suddenly live longer. You still need to address the underlying health issuers.”

So, the best bet to increasing your walking speed is to start working on the underlying health cause of walking slow. These include lack of walking regularly. By walking daily, you will improve those things that contribute to walking briskly. You speed depends on your energy level, movement control and coordination. Some of these things can be improved by more walking.

Pay attention to your speed the next time you walk. If you are not walking as briskly as you used to, try to determine what health issues are holding you up. Is it cardio vascular, balance, weight, coordination or something else? See if you can pinpoint one thing and start working on that issue and continue to walk.

MamboWalk.com is a game you play everyday with friends to improve your fitness and help the causes you cherish. Because the game measure how much walking you do a day as one of the ways to earn rewards or points, MamboWalk.com will give you a great excuse to go out a see how fast you walk and think about the things you need to do to walk faster.

Reducing sitting in the workplace may help drive lower obesity rates and better health. Recent studies on inactivity suggest that the hours people spend sitting – at work, on email & Facebook, in traffic and watching TV – may be linked to increasing rates of obesity and chronic disease.

Part of the problem with sitting all the time is that you don’t use as much energy as when you spend more time on your feet. This seems to be obvious to most. Yet there seems to be even more to the equation.

Seems that there is a connection between the leg muscles, back muscles and neck muscles and how they interact when we are standing. All these muscle are used in creating your posture and they seem to have a significant link to how one metabolizes fat and cholesterol. Consequently, even if you exercise during the day, the long period of time that you are not using your postural muscle could override the benefits.

“Lack of physical activity is not the same as ‘too much’ sitting,” said Neville Owen PhD, professor of health behavior at the University of Queensland in Australia. “ We used to think that just exercising was the answer. Exercising is still very important, but in addition, we are learning that too much sitting may be in itself a problem.”

MamboWalk.com encourage walking everyday for improved health. Even though walking is considered light exercise, walking requires the activation of all postural muscles.

Recently, I picked up Joseph T. Hallinan’s book “Why We Make Mistakes; How We Look Without Seeing, Forget Things in a Second, and are Pretty Sure We are Way Above Average”… And while the title reminded me of the line from Garrison Kiellor’s, ‘A Prairie Home Companion’ radio program, the gist of the book reminds me much more of the struggles most of us having in making good choices about our diets and wellness.

Especially interesting is that we seem to be “hard-wired” to commit many of our mistakes. Ironically, we tend to make mistakes even when we are consciously and actively trying to improve our health.

5 Health Mistakes We Need to be Aware We Make

We Look but We Don’t See
We Walk and Chew Gum, but not Much Else
We are in the Wrong Mind Frame
We’d Rather Wing It
We Don’t Constrain Ourselves

When we look at things, food included, we tend to spend more time on the context of the item than the details. When it comes to food, this is especially true. Food is largely contextual: popcorn at the movies, turkey at Thanksgiving and cake for your birthday. Hallinan says that the meaning matters, details don’t. Each of these foods has a meaning within their respective context. Contextual foods, by their very nature, tend to be foods in which we over indulge. So, the challenge is to recognize that we are very unlikely to be in a detail mindset when we are eating foods in context – we eat automatically without mindfulness. How do we combat this? Look for all the occasions at which food is in contextual and see if you can stop for a moment and focus on the details. Does the popcorn come in different sizes, unbuttered? Can we opt for the a smarter choice and still enjoy the context. Would one scoop of ice-cream instead of three satisfy the context of a treat at the beach? Of course it can! Yet, our lack of awareness of the details of our choices causes us to make poor decisions. Knowing we have this propensity to overlook the details, can often be enough to help us make better choices and make less mistakes.

We can drive and eat fast food but not much else. For example, have you ever been driving with a snack and suddenly you find yourself wondering when you ate the last bite? You ate all the food without knowing you had finished. Whereas, we pride ourselves on our ability to multitask, we are not computers. We simply don’t we move from one thought to the other and back processing both things as we go. The positive part of being surprised that you ate the entire burger without knowing IS that you were actually paying attention to what you needed to do, DRIVING. You were consumed by what you needed to do at the time. The mistake is not bad driving, the mistake is that you could not manage the details of what you ate and you likely ate too much. So, with this in mind, the drive-thru is the place you needed to make the right choice. The trick is to order only the amount you require when at the window, don’t buy the biggest thing and rely on a judgement to take place when you are on the road.

We are anchored buy all kinds of sensual stimulants. When French music is playing more wine is sold. When football is on TV more pizza’s are ordered. These are also context foods and in these cases the context was created for us from our past memories. Additionally we are susceptible to being ‘anchored’ to a ‘new’ context that might not have existed previously. Anchoring devices can make us look at things incorrectly because they set our relativity. For instance, there is no difference in price between $.50 a can of soup and 4 for $2. Still, stores use this all the time because they know the mistakes we make. Even if you only need one can, you have already been introduced to the idea of buying four. ‘Hey, everyone is doing it, must be a good deal’. We find it challenging to forgo ‘deals’ like this or buy individual items in offers that are bundled, even when we have no intention on buying the more than a single item. So, be careful not to let your mindset be altered. Challenge yourself: find “2-for” and “5-for” offers, then just buy one, see how you feel.

The food we choose is one of the most important decisions we make. Still, there are times when we pay very close attention to our choices and other times when we simply wing it. I have a friend who studies every label in detail at the supermarket yet eats out at restaurants 4 times a week and have no clue as to the details of his meal. He has chosen a shortcut system that suits him – when he is in a restaurant he permits himself to wing it. We think we make better choices than we actually do. We are pretty sure we are well above average. We analyze all the labels, don’t we? Yet, for many of us, a huge percentage of the food we take in is “unsupervised”.

So, yes this takes to the last item – constraint. Our eating “mistakes” are a function of our ability to create and follow the guidelines we make for ourselves. However, I bet you are not surprised to find that we are not all the good at that either. We not only fail to follow our own guidelines, we tend to make the same mistake over and over again. Or when we make the mistake again, we simply create another guideline with the hopes it will keep the guideline we just failed to comply with – in check. I think that the trick to all of this is to make the guidelines you want to follow, and then create a system to follow them without consciously following them. A good software user interface designer once told me that you want to get your user on the luge run and have them follow through the process by making all the turns and making progress, but never leaving track. I think we can all benefit from this idea when it comes to making mistakes in healthy behaviors. Spend time thinking about where we make these mistakes and see what paths we can create for ourselves that keeps us on track and at the same time moving forward.

Stay tuned to Mambowalk.com for another way to make charitable giving fun and rewarding.

MamboWalk is a game you play every day to help you improve your health and make a difference in the world. Team up with friends to get fit, help charities and earn points to bid on cool stuff. Are you game? It all starts with taking that first step.

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